The Real Reason You Feel Broke on a $300K Income—And How to Change It

"We make $300K a year… and feel broke."

This is what a new client told me during our first meeting.

Dual-income household with kids. No lavish vacations. No luxury cars. Just… life.

Mortgage. Childcare. Student loans. Private school. Helping aging parents.

And then there's lifestyle creep—those small upgrades that become the new normal.

The truth is, high income doesn’t always mean high savings.

We dug in.

No judgment. Just clarity.

We mapped out fixed vs. variable expenses, ran future projections, and built an intentional plan that aligned with their real goals—not just the ones their income bracket "suggested" they should have.

They didn’t need another raise.

They needed a strategy.

Now? They’re maxing out retirement accounts, building a college fund, and still enjoying dinners out without guilt.

Sometimes the answer isn’t more money—it’s more awareness.

If you're earning well but wondering where it’s all going, you're not alone.

Let’s talk.

Not about your salary.

About your life.